Footage alone doesn't tell me what you want. A short note does. Half a page is plenty, and it saves you paying me to guess.
- How long the finished video should be. "About two minutes" or "under 60 seconds for Instagram."
- When you need it. And whether that's a hard date (an event, a launch) or a preferred one.
- Where it will live. YouTube, your website, a vertical feed, a screen at a gala. That decides the shape.
- One video you like. Anyone's. It's the fastest way to explain the pace and the feel.
- Must-keep moments. Rough descriptions are fine. Timecodes are better.
- What to leave out. A name that can't appear, a sponsor who dropped out, a take everyone wants forgotten.
- Names and titles for anyone who appears on screen, spelled exactly how they want them.
If you have a script, a run of show or a slide deck, send it too.
Not sure what the video should be yet? That's fine. Send what you have and we'll work it out over email before I start.